Rad were asked to help out with various aspects of the new Virgin Media ad campaign.

We produced new brand assets for the campaign across all channels, animations for the TVC end frames and animated characters for the digital.

We pushed the boundaries of 2D/3D animation using image mapping techniques to create ultra-realistic animated characters from a single flat image. Our animations resemble traditionalĀ animatronics but at a fraction of the budget.

#SofaBear #NightOwl

 

SofaBear from RAD London on Vimeo.

NightOwl from RAD London on Vimeo.

 

 

 

 

TV Ad SofaBear

TV Ad NightOwl